


Product Manager
Tech and AI enthusiast
Building digital experiences with modern technologies. Focused on creating elegant solutions to complex problems.
Expertise in product management, data-driven decision-making, and leading cross-functional teams from discovery to deployment.
Work Experience

Senior Project Manager
Consumer business - online review community
Managed new and ongoing projects for Support/Help Center operations, including Zendesk to Salesforce Service Cloud migration and Knowledge Base creation for AI solutions. Led cross-functional teams using Agile methodologies (Kanban for operations, Scrum for migrations), while implementing change management processes and creating team OKRs aligned with organizational objectives.

Product Manager
E-Learning solutions for professionals
Managed product lifecycle including project scoping, stakeholder interviews, backlog management, and user testing. Led procurement of GDPR-compliant solutions for SSO, hosting, analytics, and data protection. Utilized Agile methodologies (Shape-up and Kanban) while facilitating continuous improvement processes and producing strategic reports.

Product and Partnership Manager
NGO Web Dev Bootcamp
Led product development for learning platforms and partnerships while serving as Product Owner for student Final Projects and internal tools. Developed curriculum and documentation for mentors and students, managed cross-functional teams including mentors, students, and alumni. Coordinated networking events and tech content delivery to create hiring opportunities, while defining and managing OKRs aligned with organizational vision and strategy.
Education & Certifications
Education
2015 → 2016
Top-up Bachelor's Degree in Software Development
Copenhagen Business Academy, Denmark
2007 → 2010
Bachelor Degree in Business Management – Level 6
Universidade Autónoma de Lisboa – Luís de Camões (Higher Education Institution)
Certifications
Certified Scrum Product Owner
Scrum Alliance, 2025
Certified Scrum Master
Scrum Alliance, 2011
Querying Microsoft SQL Server 2012 Certification Exam 70 461
Rumos S.A. Microsoft Gold certified Partner for Learning Solutions, 2014
Tech Stack
Projects
Project Management Tools
Methodologies and Frameworks
Industries
Other Skills
Agnostic Tools
PLG Flows
Product-Led Growth strategies and user flow optimizations designed to drive engagement, retention, and conversion through data-driven approaches.
Abandoned Shopping Carts Retention Strategy
Comprehensive multi-channel retention strategy designed to recover abandoned shopping carts through personalized email sequences, push notifications, and targeted remarketing campaigns. Implements behavioral triggers, dynamic pricing incentives, and urgency tactics to maximize conversion recovery.
Convert from Free to Paid
Strategic conversion funnel designed to guide free users through value realization moments and seamlessly transition them to paid subscriptions. Leverages usage analytics, feature gating, and personalized upgrade prompts to maximize conversion rates while maintaining user satisfaction.
Profile-Based Email Personalization
Advanced personalization engine that leverages authenticated user profiles to deliver hyper-targeted email campaigns and in-app experiences. Combines behavioral data, preferences, usage patterns, and demographic information to create dynamic content that adapts in real-time based on user login status and profile completeness.
Micro-Nudges & In-Session CTAs
Strategic micro-interactions and contextual prompts designed to guide user behavior during website sessions. Implements behavioral psychology principles through subtle banners, smart modals, and contextual CTAs that appear at optimal moments to drive engagement, conversions, and feature adoption without disrupting user experience.
Viral Referral System
Comprehensive referral program designed to turn satisfied customers into brand advocates through gamified incentives, social sharing mechanics, and tiered reward systems. Leverages network effects and viral coefficients to drive exponential user acquisition while reducing customer acquisition costs and increasing lifetime value.
Projects

TechNova University AI Chat Assistant
A sophisticated RAG (Retrieval Augmented Generation) chatbot built with Python and Ollama. Features document processing, vector embeddings, and intelligent question-answering capabilities for university-related queries.

Python Multi-Axis Learning Platform
An educational Python project focused on multi-dimensional learning concepts. Implements various algorithms and visualization techniques for understanding complex mathematical and data science principles across multiple axes.
Project Preview
Coming Soon
Hope Share NGO Platform
Website with contact form connected to a LLM. Behind the scenes and secured with authentication, the admin can use an AI chat connected to the same LLM and have access to a dashboard where both internal and external questions are being monitored.
EdTech Projects & Collaborations
Explore my extensive portfolio of educational technology projects, collaborations, and contributions to the EdTech community through verified project showcases.
View EdTech Portfolio on Feats